Creating a New Business Opportunity for Sogexpress

Sogexpress, Haiti’s largest money transfer organization, facilitates over US$500 million annually in remittance flows between members of the country’s diaspora population residing in the United States and their family in Haiti. The company identified a powerful business opportunity in a critical unmet need, and in 2012 began to lay the groundwork for a new venture that would market high quality, locally manufactured solar lighting and charging devices to its growing retail customer base nationwide. Read our Case Study (PDF). ►